YOKOHAMA, Japan Nissan Motor Co., Ltd. announced the opening of a new metaverse experience, Nissan Heritage Cars & Safe Drive Studio, on March 7 to commemorate Nissan’s 90th anniversary.
TakeAway Points:
- Nissan launches new metaverse experience Nissan Heritage Cars & Safe Drive Studio
- Nissan Heritage Cars & Safe Drive Studio is a blend of history (dating back to the 1950s) and innovation.
- The new experience is available on VRChat for Meta Quest.
Related articlesYou may also like
Nissan New Metaverse Platform
The new metaverse platform “Heritage Cars & Safe Drive Studio”, is designed to educate visitors on traffic safety and offers a unique opportunity to interact with iconic heritage vehicles
This initiative was developed in association with eminent academic institutions and the Traffic Safety Future Creation Lab, demonstrating Nissan’s dedication to improving traffic safety education by utilizing cutting-edge technology.
According to the report, the studio blends interactive educational safety exhibits with immersive portrayals of three of Nissan’s most renowned vehicles from history.
“The studio commemorates Nissan’s 90th anniversary year, which began in December. It features three iconic models from Nissan’s past, each set in a meticulously crafted virtual environment that reflects its era.”
the report stated.
Studio High Spot
Meanwhile, according to the report, the Nissan 1980s Silvia Q’s S13 features the first experience of a famous drifting car. Users can examine the historic car at the Heritage Cars & Safe Driving studio and see how different pedestrian apparel colors affect cars.
Also, the second exhibit portrays the 1970s Skyline 2000 GTX-E, one of the most well-known tuner cars ever. It has franchises for the Fast and Furious film and the Gran Turismo video game series. Users can play a mini-game focused on learning about a driver’s field of view and how multitasking affects safety while driving. Users can play a mini-game focused on learning about a driver’s field of view and how multitasking affects safety while driving.
The third exhibit dates back to the 1950s and 1960s. It transports visitors to an environment “reminiscent of a traditional American diner and drive-in movie,” transporting them to the 1950s and 1960s in the United States. There, they can engage in an interactive steering wheel spin activity.
According to the report, Nissan is constantly looking for new methods to interact with the public, especially younger people and others who are less familiar with automotive technologies. One such example is the Nissan Heritage Cars & Safe Drive Studio.
However, these new metaverse exhibitions are on the Meta Quest headset and also Nissan’s first virtual test drive, which debuted in 2022.
