The Walt Disney Company Korea LLC. and Carrieverse Co., Ltd. have signed a content licencing agreement that will strategically launch Disney into the metaverse.
TakeAway Points:
- Walt Disney has entered into a strategic partnership with Carrieverse that will launch Disney into the Metaverse.
- As a result of this collaboration, characters from Disney properties, including “Inside Out,” “Disney Tsum Tsum,” “Elemental,” and “Coco,” will be present in the Carrieverse metaverse.
- Users of Carrieverse will be able to access a wide range of Disney IP in the future. Costumes of well-known characters from “Frozen” and “Moana” can be worn within the metaverse in addition to the IP already mentioned.
Disney Enters into the Metaverse
Disney content will be available in Carrieverse as a result of this deal, and a range of metaverse experiences will be displayed.
Characters from Disney properties, such as “Inside Out,” “Disney Tsum Tsum,” “Elemental,” and “Coco,” will be included in the Carrieverse metaverse as a result of this agreement. There will also be a range of digital goods and activity materials, including e-books.
Carrieverse has made a name for itself in the metaverse since its official launch in March of last year, with over 100,000 daily active users (DAU), the majority of whom are from Southeast Asia. It is anticipated that the Disney IP will spur significantly faster growth.
Benefits of the partnership
In the initial phase, about 30 intellectual properties from Pixar and Disney will be available. Users of Carrieverse will be able to access a wide range of Disney IP in the future. Costumes of well-known characters from “Frozen” and “Moana” can be worn within the metaverse in addition to the IP already mentioned. In addition, users will be able to use “Toy Story” objects to adorn their homes and drive around in a racing car from “Wreck-It Ralph.” Disney’s vast collection of e-books is also available in the metaverse, and more activity content is on the horizon.
“We are pleased to have signed a licencing agreement with The Walt Disney Company Korea. Disney has characters and brands that have been enjoyed and loved by generations over a long period of time. That is why I believe it will be the most ideal partner for Carrieverse, which seeks to build a global Web3 metaverse that can be loved by generations as well.” David Yoon, the CEO of Carrieverse, said.
According to the report, in this partnership, Disney material will be used by Carrieverse to establish touch points with a global user base. Carrieverse intends to develop an IP and content-based metaverse in the future, as well as broaden its ecosystem through an assortment of partnerships in IP and content.
About Carrieverse
Carreiverse was founded with the goal of revolutionising digital entertainment. With its cutting-edge metaverse platform, it hopes to drive the next wave of interactive experiences. As of right now, Carrieverse has 150,000 DAU in Southeast Asia, and it soon hopes to expand into the Indian and North American markets. Additionally, “Superkola Tactics” has already been released and has accumulated more than 800,000 pre-registrations.
